Biggest Online Gambling Companies Uk
With over 10 years experience in online betting, Unibet is one of the largest and most trusted betting companies in Europe. Read the William Hill Sports Review William Hill was established in 1934 and is one of the largest betting companies in the world, with over 2,300 shops and processing over £15 billion in stakes yearly. UK Online Gambling Sites. Gambling of all sorts has been a favorite pastime in the United Kingdom for centuries. Always willing to embrace the art of a punt or five, the GB market has grown and developed as the industry has grown, and the country now fully embraces internet gambling with both arms. The British have a long tradition of placing bets, most notably in the top 10 UK sports betting sites. Betting Companies have football and horse racing at their core. Even though gambling was not legalised until the 1960s, many of the bookmakers in UK covered on this list have had years and years of experience to give clout to consumers.
If you have a complaint against a licenced UK betting site, bookmaker or casino the first thing to do is to approach them. Part of their licence agreement means they must to everything that can reasonably be expected to resolve a customer complaint using internal procedures. Most customer complaints do not escalate beyond this. The table in this section gives information on how to make a complain to UK bookmakers listed on OnlineBetting.org.uk.
Should you not be able to resolve a complaint then you can approach The Independent Betting Adjudication Service (IBAS) or in some cases the Advertising Standards Agency and the Gambling Commission.
IBAS is an impartial adjudicator for disputes between punters and gambling operators. This article gives information on how to use IBAS and other services as well as examples of common complaints and their likely outcomes.
- Complaints:
Bookmaker / Betting Site Complaint Information
The contact details listed in this table are for the UK. If you would like an overseas or alternative phone number, additional email addresses or customer services postal addresses see our betting site reviews contact section.
Betting Site | Contact Email | Contact Phone | Review | Visit |
---|---|---|---|---|
This email address is being protected from spambots. You need JavaScript enabled to view it. | 0800 047 0965 | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 0203 478 0670 | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | +356-20102511 | - | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 0800 7810 365 | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 0870 1781 021 | - | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 0344 871 0000 | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 0800 028 7747 | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | Call Back Service | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 0800 22 00 66 | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 0800 44 00 11 | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | +44 203 608 6491 | - | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | Call Back | - | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | No Phone | - | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 0800 731 6191 | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | +44 808 169 9799 | - | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 0800 279 2688 | - | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 02033189367 | - | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 020 3608 6024 | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | +44 (20) 32900310 | - | ||
Discontinued | 0800 056 5275 | Review | ||
Form On Site | Call Back Service | - | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | No Phone | - | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | No Phone | - | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | No Phone | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | No Phone | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | +44 2037 690147 | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 0800 329 393 | Review | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | No Phone | - | ||
This email address is being protected from spambots. You need JavaScript enabled to view it. | 0800 085 6296 | Review |
How To Make A Complaint to a UK Bookmaker
The first thing to do before you contact your operator is to get your facts in order. Whether your complaint is about an incorrect bet, lost payment, failure to payout, etc., then there will always be a record in your customer history. Download or screen shot your history and use this when you make your complaint.
All terms and conditions relating to betting and funding must be listed and easily accessible from the home page or help centre. Familiarise yourself with the relevant sections before you email. Remember if you have contravened the terms but you feel the conditions are unclear or inaccessible you may still have a complaint.
Contact the bookmaker and put forward your case, see the example below. Try to be factual and use neutral language. If your complaint is eventually escalated to IBAS then these exchanges may be scrutinised so don't shoot yourself in the foot before you start. Maybe stay off social media in the first instance too.
Remember, bookmakers and betting sites are private companies and while they have a duty to adhere to their licence conditions they can decide at any time to terminate an account. On the other hand bookmakers need to make money and so they will generally be fair with customers to ensure your on going business.
Below is an example of where I felt I had been mislead by a betting offer and how I dealt with it. The bookmaker decided to be rational and even though technically they were correct, to the letter of their T&Cs, they realised it was a pretty underhand thing to do, and they would ultimately lose my custom:
Dear Bookmaker
I recently placed a bet in line with your horse racing promotion 'Bet £10 on race X and get a £10 free bet the next day'. As you can see form the attached screen shot I placed the bet at 12:30pm. The free bet was awarded later that day at 16:30pm. Unfortunately I was unable to login to my account until the following evening only to find my free bet had expired. I did know that the free bet was only valid for one day but having scrutinised the offer terms I feel that the deal was misleading. The terms state:
'Place a £10 win single bet on race 'X' and get a £10 Free Bet…….Free bets are awarded for the following days racing and expire after 24 hours'
My interpretation of these terms is the free token is valid for the following days racing. I logged onto my account at 17:16 to use my free bet in the 17:35 race at 'Y' only to find the token had expired. I think it is reasonable to assume from the terms that the free bet would be valid for the entire days racing on the following day even if this was technically more than 24 hours from you crediting my account. Racing on this day continued until 18:05 and I think it is only fair for the bonus to remain valid until this time.
Having been a customer of yours for 2 years I would hope that you could see this was a genuine mistake and credit my account. I would like to say out of principle I would be unlikely to remain a customer if this isn't considered. I would also consider approaching IBAS and the Advertising Standards Agency
Kind Regards
The bookmaker did decide to reissue the free bet and accepted the terms were misleading.
Always try this approach first. IBAS won't consider your complaint if you haven't tried to resolve your issues directly.
The Independent Betting Adjudication Service (IBAS)
Should your complaint with the gambling operator become deadlocked you can now approach IBAS. The adjudication service is made up of a panel of experts that are familiar with both th industry and the law. They will scrutinise the terms and conditions of the operator as well as checking they have complied with the Gambling Commissions own licencing standards and IBAS conditions of registration.
Once the panel make a ruling this is now binding for all parties without detriment to any existing legal proceedings.
IBAS operate in the following sectors:
- Adult Gaming Centres
- Bet Exchanges
- Betting Shops
- Bingo Clubs
- Casinos
- Charitable Lotteries
- Gambling Machines
- Lotteries
- Remote Gambling
- Totalisator Betting
All bookmakers listed on this site are registered with IBAS. We recommend you do not deal with operators not registered with the service. If you are dealing with an operator not listed you may need to consider legal action, or see some of other options further down.
Largest Online Gambling Companies Uk
For a more detailed guide on how to complain see our dedicated IBAS page.
Advertising Standards Agency
If, like me in the example above, you think you have been misled by an advert or offer you may have a case to complain to the Advertising Standards Agency (ASA). The ASA are there to ensure all adverts and promotions are clear and fair.
The ASA can, and will, often rule in favour of the customer, even if that customer has technically contravened the terms and conditions of the offer or company. Should the ASA judge the advert, or its terms, to be misleading they will generally come down in your favour.
Betting sites and casino sites are obliged to adhere to advertising standards. Also because this is the gambling industry there are additional restrictions on adverts. Betting ads and offers cannot be aimed in any way at children (under 18) or vulnerable age groups and they cannot use sexualisation in their ads. The agency will also take into account 'the spirit' of an advert and consider if the ad was designed to mislead even if it technically ticks complaints boxes.
Gambling Commission
It is not the job of the Gambling Commission to mediate customer complaints about individual accounts or bets. If however you feel a bookmaker has contravened the terms of their licensing agreement, particularly in relation to the Gambling Act of 2005 and 2014, then you can report an operator to the GC. Read more about licensing and law requirements is our dedicated article, read more.
Issues concerning operators breaking the law (fraud and crime, failure to enforce safe gambling, not protecting vulnerable people, etc.) can all be referred to the gambling commission. If, for example, you asked to be self excluded, or have your account restricted in some way, and an operator failed to do this properly then this would be breaking the law. If a bookie allowed a child to gamble this would be breaking the law, etc.
If you are gambling with an unlicensed operator then you do so at your own risk. If they are not based in the UK (which they probably won't be) there is not a lot you can do, even through the courts. All sites listed at OnlineBetting.org.uk are fully UK licensed.
The Senet Group
The Senet Group is a body set up voluntarily by the UK's biggest bookmaker to ensure responsible gambling and ethics within the industry. If you think an operator who is a member has contravened these standards, particularly by putting vulnerable people at risk, then you can also contact this group. As well as the gambling commission.
Coral, Ladbrokes, William Hill and Paddy Power are all well known members of the Senet group. The group covers around 75% of retail betting shop and over 40% of online gambling. If you have a problem with member brands, particularly in relation to responsible gambling complaints, then contacting the Senet Groups is a viable option.
Association Of British Bookmakers
If you feel a high street bookmaker is being deliberately unreasonable consider contacting the ABB for advice. Sometimes these guys can just give the bookie a nudge and say 'come on sort it out for the benefit of all of us'.
The ABB is an industry trade association that represents betting shop operators in the UK. Don't get me wrong, it is their job to represent the bookies interests, but on occasion, if the complaint is obviously right and the operator just isn't listening, they have been known to help. This is more of a last port of call however. At the very least you can use the ABB to read about codes of conduct and other industry news that you could use in your favour.
Social Media, Twitter and Facebook
Embarrassment is a tool you can sometimes use to your advantage. If you feel an operator isn't taking you seriously try contacting them through social media including Twitter and Facebook.
Most operators have separate (and usually friendlier) teams here and this can often give you a new outlook in your complaint. At the end of the day no one want to look bad in such an exposing area so use it to your advantage.
Be careful though don't jump straight to social media before using official channels as this can actually hurt your case.
Keep A Cool Head
Throwing your toys out of the pram is not going to fly with many operators. It will take time to resolve your complaint if you need to escalate it, be patient. If you go straight away and slag these guys off on social media or through the press or internet then it's not going to win you any friends. On the other hand if you have exhausted every angle then go down this route if you like.
Lastly if you don't like how you have been treated by an operator, remember it’s a free country so take your custom elsewhere. I can't vouch for every betting site but I can tell you on OnlineBetting.org.uk we only list professional top quality licenced and IBAS registered UK bookmakers. If you stick to these guys you shouldn't go too far wrong.
Welcome to the most trusted UK gambling resource online. We created this
website because we were tired of visiting gambling sites packed with flashing
ads and banners which offered nothing but rubbish and no real
value. We decided to create a list of the best UK gambling sites, but also
provide lots of useful, educational material on betting, casino games,
strategies, and the latest sports betting tips.
How are we able to provide such excellent content? That’s down to our team.
We have specialists in each and every area, including sports savants, betting
pros, casino enthusiasts, and semi-pro poker players. The difference between us
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so it’s safe to say we know what we’re doing.
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Biggest Online Gambling Companies Uk List
UK Gambling Sites by Region
The United Kingdom may be four countries operating as one political union, but many gambling sites ignore the differences between them. For example, if you ask an Englishman to name the top UK bookmakers, you’re likely to get different answers than if you ask a punter from Northern Ireland.
We understand these differences, and that’s why we’ve categorized these UK gambling sites by region. Our chief editor has hand-picked the best betting sites for English, Scottish, Welsh, and Northern Irish gamblers. These sites offer sports betting, casino games, poker, and bingo. Go ahead and click your country to view the best gambling sites it has to offer.
As you’ll see, there’s no shortage of world-class bookmakers to choose from. That’s no surprise. UK punters spent approximately £14.4 billion on gambling online in 2018 alone. The best gambling operators in the world are in the online market because they want a piece of that pie!
Online Gambling Laws in the United Kingdom
Biggest Online Gambling Companies Uk Map
One of the best things about the UK gambling industry is that it’s legal,
regulated and controlled. This leads to a cleaner, safer gambling industry which
generates billions in tax revenue.
While there is some variation in land-based UK gambling laws (for example,
casinos are illegal in Northern Ireland), online gambling is a different story.
Online gambling in the UK is regulated by the
Gambling Act
(2005). The regulator is the UK Gambling Commission. This is one of the
strictest regulators in the world, and if a bookie wants to offer legal
services to its players, it needs to have a UKGC license.
Any of the UK gambling sites with this license can be trusted. The UKGC
regularly tests games, fines operators, and constantly pressures gambling
operators to mitigate and eliminate problem gambling. They’ve publicly
humiliated some of the biggest gambling operators and have fined them tens of
millions on multiple occasions.
What does this mean for you as a player? That you have a legally regulated
gambling environment which puts players’ interests first. Once again, the UK
leads the way when it comes to how online gambling should be done. While other
national gambling industries may be crime-ridden and full of shady operators,
the United Kingdom has virtually eliminated all of that by legalizing, regulating, and
taxing all types of gambling online.
How to Choose a Gambling Website
Biggest Online Gambling Company In The World
Even if you’re a first-time gambler, you probably already know what you’re looking for. You may
want to bet on your favourite football team, or perhaps you want to play a
progressive jackpot slot. Either way, the best gambling sites will have what
you’re looking for. Keep in mind, most online gambling websites specialize in one or
two areas and offer everything else as a secondary service. Choose the site
which focuses on the type of gambling you most want to engage in.
You’d be surprised by
which UK betting sites treat players unfairly. Some of them are household names,
and unsuspecting new punters blindly trust them on brand power alone. We don’t
recommend taking anything at face value. Do your own research, starting with our
unbaised reviews, and find legit online gambling sites that pay on time.
They should also honour all bets, and shouldn’t slash your jackpots with
extortionate withdrawal fees.
Something you have to understand is that our
ratings are based on what’s right for all of our readers combined. The best
site, on the whole, might not be the best gambling site for you as an individual. For
example, a UK betting site might get five stars from us because it offers a huge
selection of betting markets across lots of sports, but it might have a weak
esports section. That’s no good to you if you’re primarily interested in betting
on esports, right? The best thing you can do is visit the sites for
yourself and take a look around.
While our team reviews and ranks the websites you see listed here, we consider player feedback,
too. We’ve delisted more than one UK gambling website because of a number of
player complaints. We do in-depth research, but we can’t catch every little
thing, so we’d really appreciate it if you took the time to let us know what you
think about the gambling websites you’ve tried. Don’t forget to contact us and tell us about
the positive experiences as well as the negative!
Top UK Bookmakers
While American sports have made inroads into UK culture in recent years, they
still don’t come close in a popularity contest against the good old-fashioned
classics like football, rugby, tennis, snooker, and darts. Naturally, the best
UK betting sites focus on these.
little wonder that the UK population is mad about betting on them. There are
over 8,400 betting shops in the UK, and if you sit down and watch any one of
them for 10 minutes, you’ll notice that many of the punters walking through
their doors are wearing club jerseys. But don’t forget about the online punters!
There are plenty of online football betting sites to choose from, and we’ve reviewed tons of them!
Check out the best UK football betting
sites here.
the whole world are on the UK while it happens. It’s estimated that over half of
the UK population tuned in to watch Andy Murray play in the 2010 semi-final. The
UK is tennis-mad, and you can find the best UK tennis betting sites and some
great betting tips and tennis info in this section.
in the world hail from a given country. When it comes to rugby, the UK has some
of the best teams and players on the planet. England, Wales, and Scotland all
have national teams they can be proud of. To learn more about betting on rugby
at UK gambling sites, as well as learn useful tips about betting on “the
gentleman’s sport”, check out this section.
and come out unbruised. While other UK countries don’t quite have the same
firepower, cricket is universally loved across the country, and rightly so. You
might be surprised by some of the betting opportunities which cricket presents.
Learn more about betting on cricket and the top UK gambling sites which offer it
here.
Colin Montgomerie, to Ian Woosnam out of Wales, the UK has produced its fair
share of golfing legends. That’s probably why there are so many golf betting
sites! Learn about betting on golf and where to do so here.
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